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Opodo Travel Blog
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First things first, the winners of our Lonely Planet prize draw are:

Hakim Sahra, Valérie charton, Kevin Kornberg, Guillaume Lehallier, Kate Shervell, Steve Williams, Dode Lydia, Claudia De Luca, Mike Rockelmann, and Sabine Gores.

If you are one of the lucky winners you will receive an email from us requesting your address to send your Lonely Planet guide by post.

And now, the topic that is on most travellers minds, what am I going to read while on my holidays? At Opodo we polled our clients and found out the profile of the average European reader and see the top 5 books of summer 2013. Check out the infographic below!

what do europeans read on holiday opodo uk

You will perhaps be surprised to know that women read more than men (72% against 28%) or that F. Scott Fitzgerald’s The Great Gatsby is what most women will be reading, followed closely by Dan Brown’s Inferno, and Game of Thrones by George R.R. Martin. The popularity of these books is undoubtedly due to the adaptation of these works to the big screen (Dan Brown’s previous two novels had great success in the cinema).

As for the type of reading itself, it is focused primarily on novels, travel guides and digital tablets (on which everyone can read gossip columns discreetly, claiming it’s the world news).

Among other things that we have discovered about our Opodo fans, one is that they have the spirit of a real traveler because 37% of them claim to read travel guides during their holidays.

Find out what we discovered specifically about the English, French, Italians, and Germans when it comes to their reading habits…the results may surprise you…

Happy reading and bon voyage!

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